Core Capabilities:

• Instant Form & Lead Ad Setup: Building lead forms that balance volume against quality — fewer, better-qualified leads beat a flood of unusable ones.
• CRM Integration: Connecting ad leads directly into the client's CRM (e.g. via Zapier or Law Ruler) so nothing sits in a forgotten inbox.
• Local Service-Area Targeting: Geo-fencing campaigns to the actual service radius, so spend isn't wasted on leads outside the coverage area.
• Lead Quality Filtering: Adding qualifying questions into the form itself to cut down on tire-kicker submissions before they ever reach the client.
• Vertical Experience: Legal, healthcare, home services, exterior & residential cleaning, and automotive — industries with real urgency behind the click.

Tools & Technologies I Use:

• Lead Capture: Meta Instant Forms, Lead Ads
• CRM & Automation: Zapier, Law Ruler CRM, ManyChat
• Tracking: Meta Pixel, CAPI

Why Work With Me: I treat a lead like it has to survive contact with a real sales team, not just count as a form submission. That's the difference between a CPL number that looks good on a report and one that actually turns into booked work.